Swiss Boat Show

Show yourself!

At the leading nautical event on the Swiss market, where professionals and enthusiasts meet.

Since every business is unique, we offer an innovative approach: open pricing.

The Swiss Boat Show is the key event that will allow you to develop your business in Switzerland every year.

27500

visitors

6000

m2 of exhibition space

100

exhibitors

The event and its universe

Be part of the exhibitors !

Take advantage of being visible at the event to increase sales and highlight your dynamism to your target audience, the press and industry professionals.

A game-changing pricing strategy

Since every business is unique, we offer an innovative approach: open pricing.

This approach allows you to tailor your budget while fully participating in the trade show experience.

In the of Europe

Palexpo, an emblematic exhibition venue.

International airport, railway station and motorway : Palexpo is at the heart of all transport networks and offers a capacity of 2,800 parking slots.

Promote your brand

Swiss Boat Show offers several solutions to promote your brand and boost your profile before and during the event.

Whether you are an exhibitor or not, discover our communication and sponsorship solutions to promote your brand. Choose between various options to reach professionals or the general public and benefit from the Swiss Boat Show’s global reach.

Communications Solutions

A short format

Three days, effective and relevant.

November, a perfect time

For the end of year gifts or to fill an order for the next season.

Free tickets

to be downloaded by our visitors.

Visitors can easily generate invitations from the show website.

For all audiences

A boat show both for professionals and individuals.

The exhibition is open to end consumers (B2C). However, due to the size of the Swiss market and the importance of the event, all professionals from Switzerland are attending the boat show. Therefore, through your participation, you will also reach B2B audiences.

©Pierre Albouy – Automnales 2019

Parallel events

On the Palexpo site.

During the Swiss Boat Show, other events will take place within the Palexpo enclosure. Through cross-collaboration, the entrance tickets for those events grant access to the Swiss Boat Show and vice versa.

Next edition

14, 15 & 16 November 2025

Practical information

Until June 30 2025 Registration openings (A recommended price is provided, but flexible pricing is available.)
From July 1st 2025 Flexible pricing is no longer offered. Recommended rates now apply to all registrations.
Registration fee is CHF 250.00
From August 1st 2025 Registration fee is CHF 450.00
August 18 2025 Registrations close
During September 2025 Opening of the Shop Online

* Subject to modifications

Assembling
Tuesday, 11 November 2025 13h‑19h Assembling for some exhibitors, according to a zone schedule.
Wednesday, 12 November 2025 08h‑14h Assembling for some exhibitors, according to a zone schedule.
14h‑19h Assembling for all exhibitors.
Thursday, 13 November 2025 08h‑12h Assembling for all exhibitors. All vehicles must have left the hall by 12pm (noon) at the latest. No access for boats from 12:00.
12h‑22h Assembling for all exhibitors.
(No more vehicles in the hall and no more equipment or trolleys in the aisles. Carpets are installed in the aisles.)
Friday, 14 November 2025 07h‑11h Assembling for all exhibitors (for the finishing)
Exhibition
Friday, 14 November 2025 07h‑11h Exhibitor access
11h‑20h30 Grand Opening for the public
Restaurant: 12h-14h30 | 18h45-20h
20h30‑21h30 Exhibitor access
Saturday, 15 November 2025 09h‑10h Exhibitor access
10h‑20h30 Public opening
Restaurant: 12h-15h30 | 18h45-20h
20h30‑21h30 Exhibitors access
Sunday, 16 November 2025 09h‑10h Exhibitor access
10h‑18h Public opening
Restaurant: 12h-16h
Disassembling
Sunday, 16 November 2025 18h‑24h Disassembling
Monday, 17 November 2025 07h‑19h Disassembling

* Subject to modifications

Interested in our unique pricing options? Please contact us so that we can study the most suitable offer.

  • Power supply (1 kW during the 3 days of exposure)
  • Exhibitor parking for a vehicle (car or van)
  • Trailer parking for exhibitors displaying a boat
  • The waste tax
  • Wifi access
  • Exhibitor access cards (5 up to 15 m2, 10 up to 50 m2, 15 up to 100 m2, 20 from 101 m2)
  • Free electronic invitations
  • Security
Summary of privacy policy

Poseidon & Co. is committed to protecting your privacy. Please contact us if you have any questions or concerns regarding the use of your personal data and we will be happy to assist you.
By using this site and/or our services, you consent to the processing of your personal data as described in our privacy policy.

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